Queen's Bohemian Rhapsody is usually regarded as the first music video ever created. This is due to the fact that because Queen were touring, they couldn't be available to perform on Top of the Pops so they created a video of a live performance of Bohemian Rhapsody. At the time this was considered revolutionary, after a while it caught on and the next big star to evolve the way music was watched and listened to was Michael Jackson. Billie Jean and then Thriller were the most popular music videos around.The first ever music video to be played on MTV was 'Video Killed The Radio Star' by The Buggles. Due to the title of the song and the message of Music Television rising above Radio in popularity, it fit perfectly with what MTV were trying to achieve.
On the same day, 1st August 1981, other music videos were played like You Better Run by Pat Benatar and She Wont Dance With Me by Rod Stewart.
Music Videos really became prominent following the success of A Hard Day's Night, The Beatles film featuring many of their songs. This was before the launch of Music Television in 1981 and that was the point where music videos because an integral part of the music industry.
Some of the most expensive music videos to date would be P Diddy's Victory which costed $2,700,00 however Guns N Roses' music video for Estranged costed $4,000,000
Madonna's music video for Die Another Day costed $6,100,000 but had a marketing purpose. Madonna was honoured with the chance to sing the official theme song for the James Bond film Die Another Day. As all Bond films have an accompanied theme song, it was only likely that so much money would be spent on the supporting music video. The symbiosis would make the music video a way of promoting the film and connecting with the audience.
http://blog.tastebuds.fm/the-top-10-most-expensive-music-videos-ever-made/
Some of the most dominant Music Videos in the last 40 years include;
A-Ha's Take On Me
http://blog.tastebuds.fm/the-top-10-most-expensive-music-videos-ever-made/
Some of the most dominant Music Videos in the last 40 years include;
A-Ha's Take On Me
The importance of this music video which is still dominant to this day is the mixed use of camera and animation. The significance of having the male character appearing as a pencil drawing was brand new to audiences and gripped attention from everyone in the 80's. It won 6 awards; Best New Artist in a Video, Best Concept Video, Most Experiemntal Video, Best Direction, Best Special Effects and Viewer's Choice - and it was nominated for two others.
Flashing forward to 2009 is the iconic video for Bad Romance by Lady Gaga.
The first single off Lady Gaga's second album The Fame Monster showed a darker side to her which had not been seen before the November 2009 release. Describing love as 'ugly' and a 'disease' made this a brand new type of Pop music which captured the world in awe. Often compared to a new generation Madonna, GaGa created a new definition for Performance Pop which resulted on Bad Romance's 600 million views on YouTube.
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